北语网院15秋《英语商务通论》作业2

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作业系统--15秋《英语商务通论》作业2

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15秋《英语商务通论》作业2, xielisz

  
  

1．未做完作业单击【保存作业】，下次可以继续做作业；
2．做完作业后，单击【提交作业】则作业被提交给教师，提交后作业将无法进行修改，请慎重操作。
3．单击【预算成绩】可以对未提交的作业进行客观题成绩预算。  
      题号:1  题型:资料来源（谋学网www.mouxue.com）（请在以下几个选项中选择唯一正确资料）  本题分数:2.56
内容:
___ is the recording, classifying, summarizing and interpreting of financial events and transactions that affect a business firm.
选项:
a、Accounting
b、Marketing
c、Financing
d、Banking


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  题号:2  题型:资料来源（谋学网www.mouxue.com）（请在以下几个选项中选择唯一正确资料）  本题分数:5.13
内容:
___ is the most expensive media for advertising.
选项:
a、newspaper
b、 television
c、 radio
d、 direct mail


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  题号:3  题型:资料来源（谋学网www.mouxue.com）（请在以下几个选项中选择唯一正确资料）  本题分数:5.13
内容:
Ads in ___ are low in cost and can be prepared and placed within minimum time.
选项:
a、newspaper
b、 television
c、 radio
d、 direct mail


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  题号:4  题型:资料来源（谋学网www.mouxue.com）（请在以下几个选项中选择唯一正确资料）  本题分数:5.13
内容:
___are owned by their depositors and the profits or losses are shared among the owners in proportion to their deposits.
选项:
a、MSBs
b、ATMs
c、POSs
d、VISAs


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  题号:5  题型:资料来源（谋学网www.mouxue.com）（请在以下几个选项中选择唯一正确资料）  本题分数:5.13
内容:
___ is a major source of equity financing for corporations.
选项:
a、Stock
b、Bond
c、 Equity
d、 Loan


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  题号:6  题型:资料来源（谋学网www.mouxue.com）（请在以下几个选项中选择唯一正确资料）  本题分数:5.13
内容:
___provide short-term loans to customers by allowing them to purchase items and pay for them at a later date.
选项:
a、Credit cards
b、debit cards
c、 access cards
d、Financial counseling


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  题号:7  题型:资料来源（谋学网www.mouxue.com）（请在以下几个选项中选择唯一正确资料）  本题分数:6.41
内容:
The combination of the promotional tools is called___.
选项:
a、the promotion mix
b、the double-edge sword
c、 the marketing mix
d、the white elephant


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  题号:8  题型:资料来源（谋学网www.mouxue.com）（请在以下几个选项中选择唯一正确资料）  本题分数:6.41
内容:
The market for dealings of stocks and bonds is collectively called___.
选项:
a、the securities market
b、the free market
c、the home market
d、 the international market


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  题号:9  题型:是非题  本题分数:5.13
内容:
A check is essentially an order instructing the bank to pay a given sun to a designated person or firm.
选项:
1、 错
2、 对


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  题号:10  题型:是非题  本题分数:5.13
内容:
Public relations is a tool with which a firm builds goodwill among the public and maintains a positive image of itself.
选项:
1、 错
2、 对


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  题号:11  题型:是非题  本题分数:5.13
内容:
Money acts as a unit of account because we can use it to measure the relative value of goods and services.
选项:
1、 错
2、 对


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  题号:12  题型:是非题  本题分数:5.13
内容:
A broader definition of money is M-3, which consists of everything in M-1 plus time deposits, money-market mutual funds and other items, which cannot be spent directly but can be easily converted to spendable forms.
选项:
1、 错
2、 对


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  题号:13  题型:是非题  本题分数:5.13
内容:
Ads over radio are inexpensive in terms of preparation and spots and are particularly effective for certain types of audiences.
选项:
1、 错
2、 对


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  题号:14  题型:是非题  本题分数:2.56
内容:
Word of mouth is the most costly but also the most effective one.
选项:
1、 错
2、 对


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  题号:15  题型:是非题  本题分数:5.13
内容:
Money must be able to stand the wear and tear of repeatedtransactions during its life in circulation.
选项:
1、 错
2、 对


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  题号:16  题型:是非题  本题分数:5.13
内容:
The major disadvantage of on-line ads is that, due to the limited screen space of computer monitors, many of them are too small .
选项:
1、 错
2、 对


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  题号:17  题型:是非题  本题分数:5.13
内容:
VISA and MasterCard are two of the most popular bank credit cards.
选项:
1、 错
2、 对


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  题号:18  题型:是非题  本题分数:5.13
内容:
A pension fund is a pool of funds created and managed to provide retirement income for the members.
选项:
1、 错
2、 对


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  题号:19  题型:是非题  本题分数:5.13
内容:
Risk means uncertainty about the future and is avoidable to all businesses.
选项:
1、 错
2、 对


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  题号:20  题型:是非题  本题分数:5.13
内容:
There are two types of loans, secured and unsecured.
选项:
1、 错
2、 对


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