18春北语《英语商务通论》作业2（参考资料）

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(多选题) 1: All managers should possess some types of skills as___.
A: human skills
B: conceptual skills
C: technical skills
D: management skills

,B,C


(多选题) 2: There are two types of advantages___.
A: absolute advantage
B: total advantage
C: comparative advantage
D: optional advantage

,C


(多选题) 3: Retailers include___.
A: department stores
B: hypermarkets
C: specialty stores
D: vending machines

,B,C,D


(多选题) 4: Money has　the following characteristics___.
A: portability
B: divisibility
C: stability
D: durability

,B,C,D


(多选题) 5: Who will buy securities?
A: speculators for quick gains
B: investors for long term return
C: those who are a combination of speculators for quick gains and investors for long term return
D: those who have a lot of money

,B,C


(多选题) 6: Accounting practices fall into ___.
A: public
B: private
C: government
D: person

,B,C


(多选题) 7: When identifying market segments, marketers look at some variables, the most common being :
A: Geographic
B: Demographic
C: Psychographic
D: Product-use

,B,C,D


(多选题) 8: The cost and value of middlemen are ___.
A: time utility
B: place utility
C: information utility
D: form utility

,B,C,D


(多选题) 9: The main disadvantages of corporations are listed below:
A: Double Taxation
B: High Organizing
C: Lack Of Secrecy
D: Unlimited Liability

,B,C


(多选题) 10: The functions of money are ___.
A: medium of exchange
B: store of value
C: unit of account
D: economic index

,B,C


(判断题) 1: A bond is actually an IOU, a written contract which stipulates the par value the maturity date and the rate of interest paid by the issuing company to the bond holders quarterly, semi-annually or annually.
A: 错误
B: 正确




(判断题) 2: In pursuing functional goals, different departments often lose sight of the organization's goals, and no one is totally accountable for the final outcome as a whole.
A: 错误
B: 正确




(判断题) 3: A target market represents a group of people who have similar needs and wants and are believed to have interest in the same products.
A: 错误
B: 正确




(判断题) 4: In order to raise long-term funds, as discussed earlier, a corporation can issue stock for equity financing or bonds for debt financing.
A: 错误
B: 正确




(判断题) 5: There are three types of authority relations.
A: 错误
B: 正确




(判断题) 6: Speculators will buy a stock or a bond for long-term investment.
A: 错误
B: 正确




(判断题) 7: To form a corporation, at least two incorporators are needed.
A: 错误
B: 正确




(判断题) 8: Liabilities are what a firm owes to others, and can be divided into two categories: short-term liabilities and long-term liabilities.
A: 错误
B: 正确




(判断题) 9: Institutional advertising focuses on individual products while product advertising is used to create a positive image for an organization.
A: 错误
B: 正确




(判断题) 10: Once a business is properly organized, leading its employees towards its goals becomes an important management function.
A: 错误
B: 正确

suibian1851

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wangyihua

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z3802204g

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